LOGO LOVE

A logo made for an AI-powered news reader app. The app would find the news most relevant to the user and deliver it in an intuitive way with an NLP-based interface (similar to Siri or Alexa).

The app effectively acted as another pair of “eyes” for the user, reading ahead and finding the most relevant news. I focused on subtly combining the motif of a newspaper with the image of an eye. I included red in the logo to capitalize on the old riddle, “What’s black and white and red all over?” the answer is of course a newspaper!